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Everything about Informed consumer
The concept of the informed consumer is fundamental in the law of the European Union. Since the European Council Resolution of 14 April 1975, one of the primary objectives of the European Community, and then the European Union, has been the provision of information to consumers. The rationale is that market actors are enabled to make better choices when they are informed and have a greater capacity to understand the importance of their market actions and choices. Wikipedia →
🧭 Start here: a 6-step reading path
- Read the overview: Informed consumerA 5-minute orientation
- Skim a recent paper: Consumer engagement with self-driving cars: a theory of planned behavior-informed perspectiveInfluential work since 2022
- Pick up a classic book: Domestic medicineThe most-reprinted book on the subject
- Read the landmark paper: Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1Cited 13,117 times
- Go sideways: Privacy policyA closely related topic
- Go sideways: Consumer privacyA closely related topic
📖 Definitions
No dictionary entry for this exact phrase.
🏆 Landmark papers (most cited)
Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1
Information and Consumer Behavior
DISCERN: an instrument for judging the quality of written consumer health information on treatment choices.
A Test of Services Marketing Theory: Consumer Information Acquisition Activities
🆕 Influential since 2022
Consumer engagement with self-driving cars: a theory of planned behavior-informed perspective
Carbon footprints, informed consumer decisions and shifts towards responsible agriculture, forestry, and other land uses?
Enhancing Product Availability Perception in Small-Scale E-Commerce Through Consumer Behavior-Informed AI Predictions
A consumer wisdom-informed conceptualization for understanding prosocial behaviors
Consumer acceptability of no added sugar pound cakes under blind and informed testing conditions
📚 Books worth reading
Domestic medicineWilliam Buchan M.D., William Nisbet · 1769
The FourScott Galloway, Scott Galloway · 2017
The Age of Surveillance CapitalismShoshana Zuboff · 2018
Modern domestic medicineThomas John Graham · 1826
Information marketingJennifer Rowley · 2001
Managing customer relationshipsDon Peppers, Martha Rogers · 2004
Managing Customer Experience and RelationshipsDon Peppers, Martha Rogers · 2016- 📕The Routledge companion to digital consumptionRussell W. Belk, Rosa Llamas · 2013
Ranked by number of editions on Open Library, a rough measure of how lasting a book is.
🔗 Related topics
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