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Everything about Haier

Chinese consumer electronics and appliance company

Haier Group Corporation is a Chinese multinational home appliances and consumer electronics company headquartered in Qingdao, Shandong. Its Haier Smart Home Company affiliate, of which it owns 35%, designs, develops, manufactures and sells home appliances including refrigerators, air conditioners, washing machines, dryers, and microwave ovens under the brand names Haier, Casarte, Leader, GE Appliances, Fisher & Paykel, Aqua, Candy and Evo. Its Haier Electronics Group affiliate manufactures consumer electronics such as mobile phones, computers, and televisions. Its ThundeRobot brand, founded in 2014, is focused on gaming computers and accessories. Haier Smart Home Company is ranked 407th on the Fortune 500. Wikipedia →

🧭 Start here: a 6-step reading path

  1. Read the overview: HaierA 5-minute orientation
  2. Skim a recent paper: Research on value co-creation mechanism of platform enterprises in digital innovation ecosystem: A case study on Haier HOPE platform in ChinaInfluential work since 2022
  3. Pick up a classic book: The Haier wayThe most-reprinted book on the subject
  4. Read the landmark paper: Internationalization and technological catching up of emerging multinationals: a comparative case study of China's Haier groupCited 129 times
  5. Go sideways: HisenseA closely related topic
  6. Go sideways: GE AppliancesA closely related topic

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🏆 Landmark papers (most cited)

🆕 Influential since 2022

📚 Books worth reading

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