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Everything about Competitor analysis
Corporate strategy
Competitive analysis in marketing and strategic management is the assessment of the strengths and weaknesses of current and potential competitors. This analysis provides both an offensive and defensive strategic context to identify opportunities and threats. Profiling combines all of the relevant sources of competitor analysis into one framework in the support of efficient and effective strategy formulation, implementation, monitoring and adjustment. Wikipedia →
🧭 Start here: a 6-step reading path
- Read the overview: Competitor analysisA 5-minute orientation
- Skim a recent paper: LLM-Cure: LLM-Based Competitor User Review Analysis for Feature EnhancementInfluential work since 2022
- Pick up a classic book: Antitrust analysisThe most-reprinted book on the subject
- Read the landmark paper: Competitor Analysis and Interfirm Rivalry: Toward a Theoretical IntegrationCited 2,342 times
- Go sideways: Marketing managementA closely related topic
- Go sideways: Outline of marketingA closely related topic
📖 Definitions
No dictionary entry for this exact phrase.
🗂️ The subject at a glance
🏆 Landmark papers (most cited)
Competitor Analysis and Interfirm Rivalry: Toward a Theoretical Integration
Competitor identification and competitor analysis: a broad‐based managerial approach
Organizing competitor analysis systems
Competitor Analysis and Foothold Moves
Automated competitor analysis using big data analytics
Competitor analysis in construction bidding
Competitor analysis practices of British charities
Patent analysis using online databases — II. Competitor activity monitoring
🆕 Influential since 2022
LLM-Cure: LLM-Based Competitor User Review Analysis for Feature Enhancement
A competitive marketplace or an unfair competitor? An analysis of Amazon and its best sellers ranks
Research on product design improvement method based on online review and improvement importance performance competitor analysis
Competitor Benchmarking by Structure Reliability Analysis with Improved Response Surface Method
Regional Analysis of the Potential Distribution of Heptacodium miconioides and Its Competitor Species in China
📚 Books worth reading
Antitrust analysisPhillip Areeda · 1967
Competitor Analysis In Financial ServicesIan Youngman · 1998
Business intelligence using smart techniquesCharles Halliman · 2001
Joint VenturesABA · 2006- 📕Analysis of Michael E. Porter's Competitive StrategyPádraig Belton · 2017
Analysis without paralysisBabette E. Bensoussan, Craig S. Fleisher · 2008- 📕A kinematic analysis of the tennis one-handed and two-handed backhand drives of highly-skilled female competitorsJack L. Groppel · 1978
- 📕Pharmaceutical competitor analysisEPHMRA/ESOMAR Seminar (1985 Lisbon, Portugal) · 1985
Ranked by number of editions on Open Library, a rough measure of how lasting a book is.
🔗 Related topics
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